For the launch of The Glenlivet’s new 12 Year Old Jamaica Edition, we developed ‘Two Lands, One Spirit’ bringing the worlds of Speyside and Jamaica together through a multi-sensory experience in NYC’s exclusive Flyfish Club.
Every touchpoint, from spatial design and cocktails to food, music and fashion, celebrated the whisky’s Scottish origins and vibrant ties to Treasure Beach, Jamaica. Award-winning Chef DeVonn Francis paired vivid Jamaican ingredients with classic Scottish dishes, creating an unexpected culinary and cocktail experience. Beyond F&B, a custom fashion capsule by Scottish-Jamaican designer, Nicholas Daley, brought the two cultures together through fashion and visual storytelling.
130
Attendees, including influencers and local + national media.
Custom Jamaica Edition cocktails, each with its own photo-worthy branded moment.
5
Cocktails served across the 4-hour evening.
306
Media impressions across press and influencer coverage.
15K+
Hidden within the party, a speakeasy-style room became a private tasting experience for an intimate group of guests who were guided through an three-course tasting experience of The Glenlivet 12 Year Old Jamaica Edition, 15 Year Old and 18 Year Old—each revealed one at a time with its own ritual and pairing.
